Fast food chain Blaze Pizza has burned a trail to the title of being one of the fastest growing restaurant chains in the country! How? By welcoming Lebron James to the company as an investor, franchisee, and the primary endorser for the brand. Blaze Pizza has only been around for a little under a decade, being founded by Rick and Elise Wetzel in 2011. However, within the short time that the Wetzel͛s introduced their unique, create-your-own-pizza concept to the world of foodies and pizza lovers across the country, all of their customers have fallen in love with the taste and atmosphere of the restaurant.
Through word of mouth and of course exceptional marketing, Blaze Pizza has taken the pizza industry by storm! On Tuesday, Blaze Pizza looks forward to welcoming their 200th franchise, and cooking up even more revenue. Lebron is indeed the face of Blaze Pizza, however he is more deeply invested in the company than most fans and foodies are aware of. The CEO of Blaze Pizza Jim Mizes openly shares how Lebron enhances the companies brand awareness in addition to his other.